Email marketing automation can be a game changer for your business. By automating your email marketing, you can free up valuable time to focus on other areas of your business.
Not only that, but email marketing automation can also help you to improve your customer relationships, boost your sales, and increase your ROI.
In this article, we’re going to show you how to do email marketing automation in 2019. We’ll share some of the best email marketing automation tools, as well as some tips and strategies for getting the most out of your email marketing automation.
What is Email Marketing Automation?
Email marketing automation is the process of using software to automate your email marketing. This can include things like automated email sequences, triggered emails, and even automated email campaigns.
Email marketing automation can be a huge time saver, as it can automate many of the tasks that are involved in email marketing. For example, if you want to send a welcome email to new subscribers, an automated email sequence can do that for you.
You can also use email marketing automation to send triggered emails. A triggered email is an email that is sent based on a specific action that a subscriber takes.
For example, you could set up a triggered email to send a discount code to someone who abandons their shopping cart. Or, you could send a “thank you” email to someone who signs up for your newsletter.
Triggered emails can be a great way to improve your customer relationships, as they show your subscribers that you’re paying attention to their actions.
Email marketing automation can also be used to create and send automated email campaigns. Automated email campaigns are emails that are sent on a set schedule, without any manual intervention.
For example, you could set up an automated email campaign to send a monthly newsletter to your subscribers. Or, you could create an automated email campaign to promote a new product launch.
Automated email campaigns can be a great way to keep your subscribers engaged, even when you’re busy with other tasks.
Email Marketing Automation Tools
Now that you know what email marketing automation is, let’s take a look at some of the best email marketing automation tools.
1. MailChimp
MailChimp is one of the most popular email marketing platforms, and for good reason. It’s easy to use, it’s affordable, and it has a wide range of features.
MailChimp also offers some great email marketing automation features. For example, you can use MailChimp to create and send automated email campaigns. You can also use MailChimp to set up triggered emails, and to create email sequences.
2. Constant Contact
Constant Contact is another great option for small
Other related questions:
How do you automate a marketing email?
There are a few ways to automate marketing emails, but the most common is to use an email marketing service. Email marketing services offer tools to help you create and send automated emails, as well as track their performance.
How do I set up email automation?
There are a few different ways that you can set up email automation, depending on your needs. One popular method is to use an email marketing service like MailChimp or Constant Contact. These services allow you to create email lists and send out automated emails to your subscribers. Another option is to use an email autoresponder service, which will automatically send out emails to people who subscribe to your list. Finally, you can also set up email automation using your own email server.
How does automated email marketing work?
Automated email marketing is a process of sending out pre-written email messages to customers or prospects at predetermined times. This can be done manually, through a process of setting up an email campaign and scheduling when each message will be sent, or through an automated email marketing service, which can handle the entire process for you.